How many of us are normally suckered into the word special - special offer, mee goreng special, burger special, special treatment - anything for them to get us into forking some premium over the ordinary stuff. I mean, a normal burger is RM2.00 but a special one is additional 50 cents.
For me, its OK if the premium paid was worth the difference, I mean from a plain old mee goreng, but with some extra ingredient it will transform into finger or fork licking good, so good that you need to have a second helping of a second helping, but what if when you have paid the premium then it taste the same as the 'normal' ones?
That happened to me last weekend. All the usual haunts were closed during dinner, so had to order dinner from the 'premium' diners/cafe in my area. What I meant by premium is that they serve the same food albeit at a higher price, up to double than the normal haunts. Granted that they do have a more posh outlook & premise, but food is food. Its not like we are ordering any cordon blue/fusion cooking, just the old plain dishes but the prices are tremendously high. Its ok if we having it in, but as a takeaway? A bit steep innit?
On another note, my watch battery almost died on me, displaying the 5-second jump since last week. So off to the shop where I bought it from for a battery change. Premium brand watch, premium battery change right? I don't mind paying for it but what got me was that the old battery was already leaking and could cause potential damage to my watch. I mean, for f**k's sake, buy a premium brand put la premium parts in it, not charging your customer and arm and a leg but outsource for the cheapest parts that you could find?
In the end, the bottom line is the profit & loss without the regard of perceived value of service or goods that the customer gets by patronizing or buying the products. Caveat Emptor!
For me, its OK if the premium paid was worth the difference, I mean from a plain old mee goreng, but with some extra ingredient it will transform into finger or fork licking good, so good that you need to have a second helping of a second helping, but what if when you have paid the premium then it taste the same as the 'normal' ones?
That happened to me last weekend. All the usual haunts were closed during dinner, so had to order dinner from the 'premium' diners/cafe in my area. What I meant by premium is that they serve the same food albeit at a higher price, up to double than the normal haunts. Granted that they do have a more posh outlook & premise, but food is food. Its not like we are ordering any cordon blue/fusion cooking, just the old plain dishes but the prices are tremendously high. Its ok if we having it in, but as a takeaway? A bit steep innit?
On another note, my watch battery almost died on me, displaying the 5-second jump since last week. So off to the shop where I bought it from for a battery change. Premium brand watch, premium battery change right? I don't mind paying for it but what got me was that the old battery was already leaking and could cause potential damage to my watch. I mean, for f**k's sake, buy a premium brand put la premium parts in it, not charging your customer and arm and a leg but outsource for the cheapest parts that you could find?
In the end, the bottom line is the profit & loss without the regard of perceived value of service or goods that the customer gets by patronizing or buying the products. Caveat Emptor!
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